As part of the Renaissance Campaign, public awareness is designed to increase awareness for Soroptimist efforts to improve the lives of women and girls. Clubs are enjoined to promote their clubs in the trimedia, particularly the Women’s Opportunity Awards and the Stop Trafficking project and to use every opportunity to promote the Soroptimist organization.

Members are actively encouraged to use the website both as a resource for increasing Soroptimist knowledge and to give and share information about clubs and their projects. Members are encouraged to learn and use information technology to facilitate communication and increase public awareness on the Soroptimist mission.